Description

Location Designation: Hybrid - 3 days per week

Job Title: Cross-Channel Operations Associate (PF1)

Reports to: Corporate Vice President, Head of Corporate Editorial & Channels
Department: Corporate Communications

Role Overview:

The Cross-Channel Operations Associate supports the coordination and cross-channel execution of enterprise communications across NYL's internal digital ecosystem. This role focuses on traffic management, campaign packaging, and operational alignment across email, the employee portal, and digital display channels. Working in partnership with Editorial and Digital Workplace teams, this role helps ensure communications are organized, sequenced, and delivered consistently across platforms.

The ideal candidate is detail-oriented, organized, and comfortable working within established processes to ensure timely and accurate communication execution.

What You'll Do:

Digital Platform Execution Support

• Support cross-channel preparation and activation of approved communications across internal digital platforms, coordinating with channel owners to ensure timely deployment.
• Maintain centralized oversight of intake, approvals, and milestone tracking, identifying workflow bottlenecks to support alignment and execution.
• Publish and update approved content within digital platforms in accordance with established templates and governance standards.
• Ensure content accuracy, formatting consistency, and compliance with brand and accessibility guidelines prior to distribution.

Workflow & Project Support

• Update project status and track milestones within internal project management tools.
• Support intake workflows and maintain visibility into publishing timelines across digital channels.
• Assist with coordination of approvals and cross-channel scheduling.
• Maintain organized records of assets, versions, and publishing history.
• Provide overflow execution support during high-volume periods.
• Step in to support critical publishing functions during team capacity gap.

Campaign Packaging & Distribution Support

• Support packaging campaigns across multiple channels.
• Assist with readiness and sequencing.
• Provide overflow support during high-volume periods.

Content Formatting & Packaging

• Format and prepare editorial content for digital distribution across email, intranet, and signage.
• Embed images, links, and multimedia assets within templates.
• Make light formatting adjustments to ensure clear presentation.

Reporting & Administrative Support

• Assist in gathering basic engagement metrics across channels.
• Help prepare simple reporting summaries for internal review.
• Support documentation of workflows and publishing standards.

What You'll Bring:

• 0-2 years of experience in communications, digital publishing, marketing, or related field.
• Exposure to email platforms, content management systems, or digital publishing tools (e.g., Staffbase, Interact Software & Appspace).
• Strong attention to detail and organizational skills.
• Ability to follow structured processes and meet deadlines.
• Comfort working in a fast-paced, collaborative environment.
• Basic understanding of digital engagement metrics is preferred.
• Familiarity with HTML or formatting tools is a plus but not required.
• Willingness to support time-sensitive or critical communications during extended coverage periods, as needed.

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Pay Transparency

Salary Range: $51,500-$70,000

Overtime eligible: Exempt

Discretionary bonus eligible: Yes

Sales bonus eligible: No

Actual base salary will be determined based on several factors but not limited to individual's experience, skills, qualifications, and job location. Additionally, employees are eligible for an annual discretionary bonus. In addition to base salary, employees may also be eligible to participate in an incentive program.

Company Overview

At New York Life, our 180-year legacy of purpose and integrity fuels our future. As we evolve into a more technology-, data-, and AI-enabled organization, we remain grounded in the values that drive lasting impact.

Our diverse business portfolio creates opportunities to make a difference across industries and communities-inviting bold thinking, collaborative problem-solving, and purpose-driven innovation. Here, you'll find the rare balance of long-standing stability and forward momentum, supported by an inclusive team that honors tradition while embracing progress.

As a Fortune 100 mutual company, we offer a place to grow your skills, contribute to meaningful work, and deliver solutions that matter. Your ideas drive what's next, and your growth powers it.

Our Benefits

We provide a full package of benefits for employees - and have unique offerings for a modern workforce, including leave programs, adoption assistance, and student loan repayment programs. Based on feedback from our employees, we continue to refine and add benefits to our offering, so that you can flourish both inside and outside of work. Click here to discover more about our comprehensive benefit options or visit our NYL Benefits Site .

Our Commitment to Inclusion
At New York Life, fostering an inclusive workplace is fundamental to who we are and how we serve our communities. We have a longstanding commitment to creating an environment where individuals can contribute their best and succeed together. This foundation is rooted in our core values of humanity and integrity, ensuring that every employee feels valued and supported. By embracing a broad range of perspectives and experiences, we achieve greater success and fulfill our promise of providing financial security and peace of mind to families across all communities. Click here to learn more about New York Life's leadership in this space.

Recognized as one of Fortune's World's Most Admired Companies, New York Life is committed to improving local communities through a culture of employee giving and volunteerism, supported by the Foundation. We're proud that due to our mutuality, we operate in the best interests of our policy owners. To learn more about career opportunities at New York Life, please visit the Careers page of www.NewYorkLife.com .

Visit our LinkedIn to see how our employees and agents are leading the industry and impacting communities.

Visit our Newsroom to learn more about how our company is constantly evolving to meet our clients' and employees' needs.

Job Requisition ID: 93696

Requisition #: 41225386

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