Requisition Number: 0008M0
Description:
Allstate Roadside Services - Marketing Manager
Serve as a brand champion and advocate for the company's use of key marketing fundamentals and concepts to achieve overall business results. Manage critical Marketing Department functions, resources and workplans on an ongoing basis. Achieve results through a high performance environment.
This individual will lead a cross-functional team of both internal and external groups against aggressive goals. The Marketing Manager will be responsible for data and insight driven decisions, resulting in increased growth. This role requires strong experience with consumer insight and data analysis; competitive intelligence; category and product knowledge; distribution channel economics; concept development; and a working knowledge of traditional media and internet marketing. A successful candidate will have a proven track record in analytics, strategic thought, time management and project team leadership and a high proficiency in both written and verbal communication. The ability to work effectively and efficiently with other areas both internally and externally is essential in order to build program support.
Qualifications:
The ideal candidate should have 7+ years of relevant marketing experience with a strong analytical background. Relevant experience includes work in a large disciplined marketing or sales organization. An MBA degree in marketing is strongly preferred, like experience is required in the absence of an MBA. Individual must have the ability to manage multiple priorities. Motivation, creativity and desire to work in a fast-paced environment are critical.
Job: Marketing
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